SAY YES // toyota Rav4
Saatchi & saatchi
Digital Creative // :15 pre-roll
With Toyota comes versatility, and with versatility, you do you. Targeted at in-market customers, this campaign highlighted specific features of the RAV4 as a device that enables the customer to “say yes” to new experiences that normally they would not. This leads our dear customers into fun and unexpected scenarios.
ECD // Chris Pierantozzi
CD // Jake Mikosh
CW // Chris Voss, Ree Nguyen
AD // Cole Madden, Phil Samartan